Cookie Policy

1. What is a cookie?

A cookie is a small text file stored on your device when you browse a website. Cookies are used to remember your preferences, ensure proper service operation, or measure audience.

2. Types of cookies used

Strictly necessary cookies

These cookies are essential for the site to function (authentication, security, language preference). They also include the cookie that stores your consent choices. No consent is required.

Audience-measurement cookies

We use Google Analytics and PostHog (hosted in the European Union) to understand how our services are used and improve their usability. These cookies are only set with your consent.

Functional cookies

The Chatling widget provides access to the online chat and support. These cookies are only set with your consent.

Marketing cookies

These cookies are used for advertising conversion tracking (Google Ads, Meta Pixel, OpenAI Pixel for ads in ChatGPT, ActiveCampaign). They are only set with your consent. Data collected by the Meta Pixel may be transferred to the United States; data collected by the OpenAI Pixel is transferred to OpenAI in the United States.

3. Detailed list

Cookie	Purpose	Duration	Issuer
cc_cookie	Storage of your consent choices	6 months	Carewell (www.carewell.ch)
carewell_session	Authentication	2 hours	Carewell (app.carewell.ch)
XSRF-TOKEN	Security (anti-CSRF)	2 hours	Carewell (app.carewell.ch)
_ga, _ga_*	Audience measurement (GA4)	13 months	Google Analytics
ph_*_posthog	Analysis of website usage (also stored in the browser’s local storage)	12 months	PostHog (EU hosting)
chtl_cus_*	Online chat — visitor identifier	12 months	Chatling
chtl_chats_*	Online chat — conversation history	30 days	Chatling
_gcl_*	Advertising conversion tracking	90 days	Google Ads
_fbp	Measurement of Meta ads — browser identifier	90 days	Meta
_fbc	Measurement of Meta ads — ad click identifier	90 days	Meta
__oppref	Measurement of ChatGPT ads — ad click identifier	30 days	OpenAI
__obref	Measurement of ChatGPT ads — random browser identifier	12 months	OpenAI

When you accept marketing cookies, additional trackers from our advertising partners (in particular ActiveCampaign) may also be set. The up-to-date list is available in the cookie management panel.

4. Manage your preferences

You can change your preferences at any time using the cookie management panel available at the bottom of each page of our services. You can also configure your browser to block or delete cookies.

5. Contact

For any question: dpo@carewell.ch.